RefireLeads

AI BDC That Responds Instantly and Never Misses a Lead

Your BDC costs $200K+ per year and still misses after-hours leads. RefireLeads AI handles initial response, qualification, and follow-up 24/7 while your team focuses on closing.

The BDC Problem Every Dealer Knows

$180-250K

Annual cost for a 3-person BDC team

60-80%

Annual turnover in BDC roles

40%

Of leads arrive outside business hours

What AI BDC Handles For You

Instant lead response

Under 60 seconds, 24/7. No lead waits for Monday morning.

Multi-turn conversations

AI handles back-and-forth naturally, answering inventory and pricing questions.

Follow-up sequences

Day 1, 3, 7, 14 follow-ups that never get forgotten.

After-hours coverage

Evenings and weekends covered without overtime costs.

Lead qualification

Intent scoring and hot lead flagging in real-time.

Appointment booking

Schedules test drives and meetings directly into your calendar.

AI BDC in Action (9:47 PM)

Lead submitted web form at 9:45 PM. AI responds at 9:47 PM.

Hey Jordan, thanks for reaching out about the 2025 Tucson! I am Mike from West Edmonton Hyundai. Looks like you are interested in the Preferred AWD. Great choice. What questions can I answer for you?
Yeah what is the best price you can do? I am also looking at the RAV4.
The Tucson Preferred AWD starts at $34,999 and we have some additional incentives running this month. I would love to get you exact numbers based on your situation. Do you have a trade-in? And would you be looking at finance or lease?
Finance. I have a 2019 Elantra to trade. Probably around 85k km.
Perfect. An Elantra with 85K is still in good shape for trade value. Let me have our product specialist put together some numbers for you. Can you come by tomorrow or Thursday? We can appraise your Elantra and test drive the Tucson in one visit.

AI flags Jordan as hot lead. Sales team picks up the conversation next morning with full context.

AI BDC vs Traditional BDC

Traditional BDCAI BDC
Monthly cost$15,000-$20,000$197/month
Hours covered50-60/week168/week (24/7)
Response time5-30 minutesUnder 60 seconds
Follow-up rate60-70%100%
Turnover riskHigh (60-80%/year)None
ScalabilityHire more staffUnlimited

AI BDC Add-on

$197/month

Full conversational AI for multi-turn replies, qualification, appointment booking, and 24/7 coverage.

FAQ

Will customers know it is AI?

The messages are crafted to sound natural and conversational. Most customers cannot tell the difference for initial exchanges. Complex conversations route to humans.

Can I control what the AI says?

Absolutely. You set guidelines, do-not-say rules, pricing boundaries, and tone. The AI stays within your guardrails.

What happens when AI cannot handle something?

It gracefully hands off to a human with the full conversation context. The customer experiences a seamless transition.

How fast is the setup?

Most dealerships are live within 48 hours. Configure your AI profile in 30 minutes and start responding to leads the same day.

Does this replace my entire BDC?

It can, or it can augment. Many dealers keep 1 closer on staff and let AI handle everything else. The hybrid model gives you the best of both.

Stop losing leads to slow response times.

AI responds in seconds, not hours.

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