RefireLeads

Reactivate Your Dead CRM Leads With AI SMS

Your CRM is full of people who wanted a vehicle but never bought. RefireLeads uses AI-powered texting to bring them back, without hiring more BDC staff.

The Problem: Thousands of Leads Collecting Dust

5,000+

Average dead leads sitting in a dealership CRM

80%

Of leads never get follow-up after 30 days

$50-150

You paid per lead to acquire them originally

How RefireLeads Solves It

1

Upload your dead leads

Export from your CRM. We accept any CSV with name, phone, and vehicle interest.

2

AI personalizes each message

Every text references what they looked at and when, making it feel human.

3

AI handles the conversation

When they reply, AI answers questions, overcomes objections, and qualifies intent.

4

Hot leads routed to your team

Interested buyers get flagged instantly with full conversation context.

Example SMS Conversation

Hey Sarah, this is Mike from Northgate Honda. You were looking at CR-Vs a while back. We just got some 2025 models in. Still in the market? No pressure. Reply STOP to opt out.
Hey! Actually yes, I have been thinking about it. What do you have in Sport trim?
Great timing! We have 3 Sport models. Sonic Grey and Crystal Black. Going for $38,900 with 0% for 60mo. Want to come by for a test drive this week?
Yeah Thursday afternoon works.

At this point the AI routes Sarah to a human salesperson with full context.

Dead Lead Reactivation

$197/month

Includes AI messaging, conversation handling, and lead routing. SMS usage billed separately.

FAQ

How many leads can I reactivate?

There is no limit. Most dealerships start with 500-1000 leads and expand based on results.

How quickly will I see results?

Most dealerships get their first appointments within 48 hours of launching a campaign.

Is this compliant with Canadian law?

Yes. RefireLeads is built for CASL compliance with consent tracking, mandatory opt-out, and sending windows.

Do I need to change my CRM?

No. Export a CSV from any CRM. We also integrate directly with popular DMS platforms.

What if leads get angry?

Our opt-out rate averages 3-4%. The AI is trained to be respectful and non-pushy. Anyone who texts STOP is immediately suppressed.

Ready to refire your dead leads?

Start turning dormant contacts into appointments.

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